MWPrivacy Policy


Thank you for visiting ("the website"). This website is owned by Marketing World Pty Ltd. The website is intended for use by residents of Australia. This Privacy Policy is designed to tell you about our marketing services, use and disclosure of information that you may provide to us via the website or through any other forms of communication. Please be sure to read this entire Privacy Policy before using or submitting information to us.

Your Consent

By using the website or otherwise submitting information to us in any form, you agree with the terms of this Privacy Policy. Whenever you submit information to us via the website or otherwise, you consent to the collection, use, and disclosure of that information in accordance with this Privacy Policy, the Privacy Act 1988 (Cth) and the Privacy Act 1993 as amended. You also agree that if you provide us with details about another person you will inform that person about the matters discussed in this Privacy Policy.

Active Information Collection

Like many organisations, Marketing World actively collects information from visitors to its website both by asking specific questions and by permitting you to communicate directly with us via e-mail, feedback forms and / or blogs, forums and chat rooms. Some of the information that you submit may be personally identifiable information (that is, information that can be uniquely identified with you, such as your full name, address, e-mail address, phone number, and so on). We may also request this information in other circumstances, such as on promotional or marketing materials where you elect to receive further information from Marketing World.

Some aspects of the website or other Marketing World communications you receive may require you to submit information in order for you to benefit from specified features (such as newsletter subscriptions, tips / pointers, order processing) or to participate in a particular activity (such as a questionnaire, sweepstakes or other promotions). You will be informed at each information collection point which information is required and which information is optional.


All information collected through the website or otherwise from other Marketing World communications is stored and managed by Marketing World Pty Ltd

Use and Disclosure of Information

Except as otherwise stated, we may use the information you provide to us to: improve the content of our website, to customise the website to your preferences and to communicate information to you (if you have requested it), for our marketing and research purposes, and for the purposes specified in this Privacy Policy.

If you provide personally identifiable information to the website or otherwise to Marketing World, we may combine such information with other actively collected information unless we specify otherwise at the point of collection. We will take reasonable measures to prevent personally identifiable information from being combined with passively collected information, unless you consent otherwise.

We may disclose your personally identifiable information to other Marketing World affiliates worldwide that agree to treat it in accordance with this Privacy Policy. In addition, we may disclose your personally identifiable information to third parties located in Australia and / or any other country, but only:

  • To contractors we use to support our business (e.g. fulfillment services, technical support, delivery services and financial institutions), in which case we will require such third parties to agree to treat it in accordance with this Privacy Policy;
  • In connection with the sale, assignment, or other transfer of the business to which the information relates, in which case we will require any such buyer to agree to treat it in accordance with this Privacy Policy; or
  • Where required by applicable laws, court orders, or government regulations.
  • In addition, we will make full use of all information acquired through the website or otherwise that is not in personally identifiable form.

Access and Correction

You are able to request access to the information that is held about you. We will provide you with details of your personally identifiable information and for what purposes it is held. We will also provide you with details of how we collect, use, hold and disclose this information. You can also withdraw consent for the use of your personal information.

To keep your personally identifiable information accurate, current and complete, please contact us as specified below. We will take reasonable steps to update or correct personally identifiable information in our possession that you have previously submitted via the website or other communications.

Security and Trans-border Data Flow

We take reasonable steps to protect your personally identifiable information as you transmit your information from your computer to the website or where you otherwise provide your personally identifiable information to us by other means. We also take reasonable steps to protect such information from loss, misuse, and unauthorised access, disclosure, alteration, or destruction.

Personal data will not be transferred unless there is a reasonable belief that the information will remain subject to effective privacy protections and will not be collected, used or disclosed by the recipients of the information in a manner inconsistent with this policy.

Privacy Issues Specifically Relating to the Use of the Website

About Children:

The website is not intended for children under the age of 16. We will not knowingly collect information from website visitors in this age group. We encourage parents to talk to their children about their use of the internet and the information they disclose to websites.

Passive Information Collection:

As you navigate through a website, certain information can be passively collected (that is, gathered without your actively providing the information) using various technologies and means, such as Internet Protocol addresses, Google Analytics, cookies, internet tags and navigational data collection.

We use Internet Protocol (IP) addresses on the website. An IP address is a number assigned to your computer by your Internet Service Provider so you can access the internet and is generally considered to be non-personally identifiable information, because in most cases an IP address is dynamic (changing each time you connect to the internet), rather than static (unique to a particular user's computer). We may use your IP address to diagnose problems with our server, report aggregate information, determine the fastest route for your computer to use in connecting to our website, and administer and improve the website.

A 'Cookie' is a bit of information that a website sends to your web browser that helps the website remember information about you and your preferences.

Session' cookies are temporary bits of information that are erased once you exit your web browser window or otherwise turn your computer off. Session cookies are used to improve navigation on websites and to collect aggregate statistical information. The website uses session cookies.

Internet tags' (also known as single-pixel GIFs, clear GIFs, invisible GIFs, and 1-by-1 GIFs) are smaller than cookies and tell the website server information such as the IP address and the browser type related to the visitor's computer. We do not use Internet tags at the website.

'Navigational data' ('log files', 'server logs', and 'clickstream data') are used for system management, to improve the content of the website, market research purposes, and to communicate information to visitors. This website uses navigational data.

Security and Trans-border Data Flow:

You should keep in mind that no internet transmission is ever 100 percent secure or error-free. In particular, e-mail sent to or from the website may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail. Moreover, where you use passwords, ID numbers, or other special access features on the website, it is your responsibility to safeguard them.

Links to Other Web Sites:

The website may contain links or references to other websites. Please be aware that we do not control other websites and that, in this regard, this Privacy Policy does not apply to those websites. We encourage you to read the privacy policy of every website you visit.

Legal Requirements

It is our policy to comply with all legal requirements of Australia concerning privacy and especially the National Privacy Principles and the Information Privacy Principles.

How to Contact Us

If you have any questions, comments, or concerns about this Privacy Policy or the information practices of the website, please contact our Privacy Officer by:

  • e-mail at Contact Us or
  • telephone on: 0412 968145

By submitting your information in this e-mail message, you agree that such information will be governed by our Privacy Policy. Because e-mail to and from the website may not be secure, you should take special care in deciding what information you send via e-mail to us.

Changes To This Privacy Policy

If this Privacy Policy changes, the revised policy will be posted on the website. Please check back periodically, and especially before you provide any personal identifiable information.

This Privacy Policy was last updated February 2012.